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Our Best Performing BFCM Ad in 2023
Oct 11, 2024

Our Best Performing BFCM Ad in 2023

This week I'm analyzing an ad that spent over $300k over the holidays last year...

Alex Cooper
Alex Cooper
The Best Ad Creatives to Run Over BFCM
Oct 03, 2024

The Best Ad Creatives to Run Over BFCM

See the ads that are most successful over the holidays...

Alex Cooper
Alex Cooper
How to Find (and Hire) Performance Creative A-Players
Sep 27, 2024

How to Find (and Hire) Performance Creative A-Players

What I’ve learned and exactly what to look for when building an ad creative team of A-players.

Alex Cooper
Alex Cooper
How Different Do Iterations Need To Be?
Aug 02, 2024

How Different Do Iterations Need To Be?

I ran an analysis on 124 ads, 17 accounts and $12.4m of adspend to find out...

Alex Cooper
Alex Cooper
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Make better ad creatives with strategies, tips and winning ad examples.

Alex Cooper

Make better ad creatives with strategies, tips and winning ad examples.

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